Samsung has announced pricing on its three 2025 OLED series — the S85F, S90F and S95F — starting at $1,399 for a 42-inch TV.
The 2025 TVs feature enhanced AI features such as “Click to Search” and “Live Translate” which promises to translate foreign language live programming. The TVs also include profiles for all members of the family, and the OS is eligible for up to seven years of updates which should help apps stay up to date. Owners of the Galaxy Watch can use these to control their TVs through “Universal Gestures” by rotating the watch bezel to scroll or make a fist to go back.
Also read: Best TVs of 2025
Firstly, the S95F series will replace last year’s CNET Editor’s Choice for picture quality winner, the S95D. The company says the S95F boasts its brightest-ever OLED screen, and glare-free tech which is even better than the S95D. While the company is expanding this coating to its QLED TVs, the S95F is still the only OLED to feature it. The TV also includes 165Hz motion for gaming. The pricing is as follows:
The step-down S90F OLED also includes a number of processing features including AI Motion Enhancer Pro and a Motion Xcelerator 144Hz mode for PC gaming.Â
- 83-inch S90F: $5,399
- 77-inch S90F: $3,499
- 65-inch S90F: $2,499
- 55-inch S90F: $1,799
- 48-inch S90F: $1,499
- 42-inch S90F: $1,299
Lastly, the S80F is the company’s entry-level TV but, unlike the S80F, doesn’t come in sizes smaller than 55-inch.
- 83-inch S85F: $4,499
- 77-inch S85F: $2,999
- 65-inch S85F: $1,999
- 55-inch S85F: $1,499
The company says the 55-inch to 77-inch of the S95F is available now, the 83-inch will be shipping later. The availability of the other TVs is yet to be confirmed. Meanwhile, the company’s QN900F series is available now. I’m expecting good things from the Samsung anti-glare tech in particular, so look out for full reviews on Samsung’s TV’s on CNET.com soon.
