Apple, please, I’m begging you, stop comparing your best products to years-old tech as a flex

zeeforce
7 Min Read


It’s Apple Mac product launch week, which means it’s time for my annual Airing of Grievances over Apple’s Mac marketing; and specifically, this time around, its boast that the latest Mac mini is substantially faster than the 2018 Mac mini, the last with an Intel Core processor.

The new Apple M4 chip is a state-of-the-art system-on-a-chip, built using TSMC’s 3nm process node, and it will likely be able to run circles around a lot of the best desktop PCs on the market when it goes on sale next week.



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